NWR encouraged to become profitable

The Minister of Environment and Tourism, Honourable Pohamba Shifeta in a workshop held in Swakopmund on 19 April encouraged Namibia Wildlife Resorts (NWR) to become a more profitable State Owned Enterprise.

The Minister encouraged NWR to look for ways to cut costs and prevent unnecessary spending.
He said that unity within the unit was key to working effectively. Shifeta further advised the Wildlife organisation to look within itself to find ways on how the organisation can leverage their assets in order to generate more income for the government.
“The Board and Management of the Wildlife Resorts must continually work together in order to ensure smooth operations at the Company,” Shifeta said in conclusion. Managing Director of Wildlife Resorts, Zelna Hengari said that she was very grateful at the sentiments expressed by the Minister as she feels such advise can only guide her and her team to achieve their targets.
“It is quite good that the Minister would like us to become profitable as this has been one of my main goals since I was appointed.” She further added, “Since the beginning of the year we have been urging all our resorts and camps to cut costs. I am therefore happy that the Honourable Minister highlighted this during the workshop.”
According to Hengari, NWR has been running specials such as the 75% discount and Sweet Sixteen Special with the aim of increasing the occupancy and income and the results are beginning to show a turn for the better. Adding that the organisation’s vision is to be a leader in the tourism and hospitality services in Namibia.