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Eagles embark on initiative to revive tourism sector

Eagles embark on initiative to revive tourism sector

The national cricket team the Eagles have embarked on an initiative to help revive the country’s ailing tourism sector.

The Eagles on Thursday launched the #EaglesChallenge, an initiative which will see the national men and female cricket teams challenge other teams worldwide, different sporting codes and entities, to a 5km run that would take place at a venue and time that suits every team, according to Cricket Namibia CEO, Johan Muller at the launch.

“The race times are submitted as a screenshot of your running app on the Cricket Namibia website. The #EaglesChallenge race consists of various participation groups and is open to all entities including national teams, corporates, school teams and club teams,” he added.

Muller said the aim of the challenge is to create awareness to a specific tourism entity in the country to hopefully increase their income when COVID-19 has passed.

“Any donations made through the challenge must be made directly into the account of the supported tourism entity,” he said.

Muller further said the campaign will open an avenue for financial support to the specific and identified tourist organization of every team’s choice.

“To challenge a team, download our changeable electronic flyer to use on social media platforms that will show the team you are challenging and will also show which tourism organization you are supporting,” he explained.

Meanwhile, tourism has been one of the hardest impacted industries by COVID-19 pandemic worldwide and Namibia has not been left out.


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Sport Contributor

The Economist does not have a dedicated sport reporter. This designation is used for several contributors who want their sport stories in the Economist. Experience has taught us that companies usually want their sport sponsorships published prominently, being the reason for a sports category. It now also carries general sport items but only those with direct Namibian relevance. - Ed.

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