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NAMDIA, Team Namibia ink agreement to enhance collaborative marketing efforts

NAMDIA, Team Namibia ink agreement to enhance collaborative marketing efforts

Namibia’s three-year old cutting-edge diamond marketing and sales company, Namib Desert Diamonds, NAMDIA and Team Namibia, signed a Memorandum of Understanding (MoU) to commence with NAMDIA’s membership of Team Namibia and strategic partnership this month.

The MoU will lead to raising the awareness of NAMDIA on Team Namibia’s digital marketing platforms (Facebook, Linkedin, Twitter, Instagram) through distribution of content provided by NAMDIA.

“Joint campaigns and competitions to reach targeted audiences in Namibia and within the region, will also take place. NAMDIA will display Team Namibia’s member logo on various traditional and digital marketing platforms, and will also distribute Team Namibia’s Member Directory where relevant,” Team Namibia said in a statement.

In addition, Team Namibia’s member activities provide the opportunity for networking and the regular exchange of sales and marketing trends amongst members. This will provide NAMDIA further access to Namibian businesses.

Meanwhile, NAMDIA supports the Team Namibia’s mandate to raise the awareness of the need to shop, buy and procure local products and services.

Kennedy Hamutenya, chief executive officer of NAMDIA said, “Team Namibia deserves all the support it can get. As a member-based section 21 company, it is doing great work in alignment with Namibia’s national development plans. The organisation, currently financed solely by membership fees, is making a valuable and important contribution in securing market access for Namibian goods and services, ultimately to secure Namibia’s sustainable economic development. I believe that Uukumwe, Team Namibia’s mantra and call for collaboration, is highly relevant in today’s economic environment”.

Bärbel Kirchner, Team Namibia’s account director said, “We are really very excited that NAMDIA has joined Team Namibia. We are exceptionally proud that we have our own Namib Desert Diamonds join our group of members that offer high quality goods and services and effectively contribute to our economy. Namibia’s diamonds are of rare quality, ensuring a niche product in the luxury brand segment.

“We treasure that organisations from Namibia’s main contributing economic sectors have taken the lead and joined Team Namibia, such as Seaworks, the Namibia Tourism Board and now NAMDIA. This is a sign of strong collaboration and team spirit in our efforts of securing marketing access – both domestically and outside of Namibia’s borders,” she added.

Both organisations are currently involved with marketing and finding a sustainable route to market, recognise the importance of building a strong recognisable brand, as well as the value of mutual brand association of two of Namibia’s key national brands.


 

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Following reverse listing, public can now acquire shareholding in Paratus Namibia

Promotion

20 February 2020, Windhoek, Namibia: Paratus Namibia Holdings (PNH) was founded as Nimbus Infrastructure Limited (“Nimbus”), Namibia’s first Capital Pool Company listed on the Namibian Stock Exchange (“NSX”).

Although targeting an initial capital raising of N$300 million, Nimbus nonetheless managed to secure funding to the value of N$98 million through its CPC listing. With a mandate to invest in ICT infrastructure in sub-Sahara Africa, it concluded management agreements with financial partner Cirrus and technology partner, Paratus Telecommunications (Pty) Ltd (“Paratus Namibia”).

Paratus Namibia Managing Director, Andrew Hall

Its first investment was placed in Paratus Namibia, a fully licensed communications operator in Namibia under regulation of the Communications Regulatory Authority of Namibia (CRAN). Nimbus has since been able to increase its capital asset base to close to N$500 million over the past two years.

In order to streamline further investment and to avoid duplicating potential ICT projects in the market between Nimbus and Paratus Namibia, it was decided to consolidate the operations.

Publishing various circulars to shareholders, Nimbus took up a 100% shareholding stake in Paratus Namibia in 2019 and proceeded to apply to have its name changed to Paratus Namibia Holdings with a consolidated board structure to ensure streamlined operations between the capital holdings and the operational arm of the business.

This transaction was approved by the Competitions Commission as well as CRAN, following all the relevant regulatory approvals as well as the necessary requirements in terms of corporate governance structures.

Paratus Namibia has evolved as a fully comprehensive communications operator in Namibia and operates as the head office of the Paratus Group in Africa. Paratus has established a pan-African footprint with operations in six African countries, being: Angola, Botswana, Mozambique, Namibia, South Africa and Zambia.

The group has achieved many successes over the years of which more recently includes the building of the Trans-Kalahari Fibre (TKF) project, which connects from the West Africa Cable System (WACS) eastward through Namibia to Botswana and onward to Johannesburg. The TKF also extends northward through Zambia to connect to Dar es Salaam in Tanzania, which made Paratus the first operator to connect the west and east coast of Africa under one Autonomous System Number (ASN).

This means that Paratus is now “exporting” internet capacity to landlocked countries such as Zambia, Botswana, the DRC with more countries to be targeted, and through its extensive African network, Paratus is well-positioned to expand the network even further into emerging ICT territories.

PNH as a fully-listed entity on the NSX, is therefore now the 100% shareholder of Paratus Namibia thereby becoming a public company. PNH is ready to invest in the future of the ICT environment in Namibia. The public is therefore invited and welcome to acquire shares in Paratus Namibia Holdings by speaking to a local stockbroker registered with the NSX. The future is bright, and the opportunities are endless.