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Tourism Ministry looks to hook-in more tourists

The Ministry of Environment & Tourism launched its National Sustainable Tourism growth and development strategy for the year 2016 – 2026. The policy which entails two strategic documents approved by Parliament in July 2016 and namely includes, The National Sustainable Tourism Growth and Development strategy & the National Tourism Investment Profile and Promotion strategy.
Speaking at the launch of the strategies, the Director of Tourism and Gaming, Dr. Sem Shikongo gave an overview of the strategy and explained that the overall goal of the two documents is to instill a collaborative way of working in the tourism sector between the public and private sector to ensure sustainable growth.
Shikongo outlined that tourism is the 3rd largest contributor the Namibian economy, both in terms of contributions to GDP as well as foreign revenue. The implementation of the strategies by all stakeholders will be based on five key principles that emanate from National Tourism Policy of 2008 which includes: Private sector driven implementation, whole government approach towards implementation, a culture of hospitality and excellent customer care, focus on priority markets that yield highest return on investment, and Focus on sustainability (Environmental, Economic and Social).
Shikongo gave an academic presentation of the strategies and outlined the key barriers to tourism growth and development and said issues such as administrative and bureaucratic inefficiencies, access to permits, and a lack of understanding of the tourism market are things that hinder the market. “We don’t understand tourism & the market structure of sector, therefore when we invest we may not yield the wanted results.”
He stated that Namibia needs to develop a focused national marketing strategy with a specific focus on priority markets. Furthermore he advised a diversification of the markets to prolong the stay of tourists, removal of barriers in tourism growth and for bi-annual analysis of timely, credible market intelligence.
Meanwhile, in his keynote address to officiate the launch of the policy, the Minister of Environment & Tourism Hon. Pohamba Shifeta explained that the strategy will create a favorable and conducive regulatory environment for tourism investment with the objective with lowering transaction costs to allow the private sector to invest and grow the tourism sector through a tourism superstructure.
“The strategy demonstrates a commitment to remove barriers to investment and provide attractive incentives, especially in priority areas referred to as Tourism Entry Point Projects/Value Chains (TEPPs),” he added.

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Musa Carter

Musa Carter is a long-standing freelance contributor to the editorial team and also an active reporter. He gathers and verifies factual information regarding stories through interviews, observation and research. For the digital Economist, he promotes targeted content through various social networking sites such as the Economist facebook page (/Nameconomist/) and Twitter.

Following reverse listing, public can now acquire shareholding in Paratus Namibia


20 February 2020, Windhoek, Namibia: Paratus Namibia Holdings (PNH) was founded as Nimbus Infrastructure Limited (“Nimbus”), Namibia’s first Capital Pool Company listed on the Namibian Stock Exchange (“NSX”).

Although targeting an initial capital raising of N$300 million, Nimbus nonetheless managed to secure funding to the value of N$98 million through its CPC listing. With a mandate to invest in ICT infrastructure in sub-Sahara Africa, it concluded management agreements with financial partner Cirrus and technology partner, Paratus Telecommunications (Pty) Ltd (“Paratus Namibia”).

Paratus Namibia Managing Director, Andrew Hall

Its first investment was placed in Paratus Namibia, a fully licensed communications operator in Namibia under regulation of the Communications Regulatory Authority of Namibia (CRAN). Nimbus has since been able to increase its capital asset base to close to N$500 million over the past two years.

In order to streamline further investment and to avoid duplicating potential ICT projects in the market between Nimbus and Paratus Namibia, it was decided to consolidate the operations.

Publishing various circulars to shareholders, Nimbus took up a 100% shareholding stake in Paratus Namibia in 2019 and proceeded to apply to have its name changed to Paratus Namibia Holdings with a consolidated board structure to ensure streamlined operations between the capital holdings and the operational arm of the business.

This transaction was approved by the Competitions Commission as well as CRAN, following all the relevant regulatory approvals as well as the necessary requirements in terms of corporate governance structures.

Paratus Namibia has evolved as a fully comprehensive communications operator in Namibia and operates as the head office of the Paratus Group in Africa. Paratus has established a pan-African footprint with operations in six African countries, being: Angola, Botswana, Mozambique, Namibia, South Africa and Zambia.

The group has achieved many successes over the years of which more recently includes the building of the Trans-Kalahari Fibre (TKF) project, which connects from the West Africa Cable System (WACS) eastward through Namibia to Botswana and onward to Johannesburg. The TKF also extends northward through Zambia to connect to Dar es Salaam in Tanzania, which made Paratus the first operator to connect the west and east coast of Africa under one Autonomous System Number (ASN).

This means that Paratus is now “exporting” internet capacity to landlocked countries such as Zambia, Botswana, the DRC with more countries to be targeted, and through its extensive African network, Paratus is well-positioned to expand the network even further into emerging ICT territories.

PNH as a fully-listed entity on the NSX, is therefore now the 100% shareholder of Paratus Namibia thereby becoming a public company. PNH is ready to invest in the future of the ICT environment in Namibia. The public is therefore invited and welcome to acquire shares in Paratus Namibia Holdings by speaking to a local stockbroker registered with the NSX. The future is bright, and the opportunities are endless.