Helmke Sartorius von Bach | Jul 1, 2020 | 0
If you are too intoxicated, why not get a chauffeur to handle your driving needs
Drunk driving or driving under the influence (DUI) of alcohol is one of the top causes of car accidents on the roads in the country, claiming the bulk of lives.
In response to the national concern of the alarming rate of road accidents, and fatalities on the roads, the Namibia Breweries Limited (NBL) and partner, this week launched a mobile Cab App service, LEFA, aimed at reducing the alcohol influenced accidents.
The drive application know as LEFA ( Oshiwambo word for lift) has a built in navigation system that leads the driver to the location of the passenger. Every trip done will be tracked through GPS tracking for safety and security reasons and the LEFA team will be able to track the location of drivers at all times.
“Road fatalities in Namibia is a national concern and touches each and every one of us. Sadly, drunk-driving is one of the major causes of road accidents in the country,” said founder of ‘LEFA’, Melkisedek Shivute Ausiku during the launch.
LEFA currently has 11 drivers with the aim of recruiting at least 50 drivers over the next month. The ready for service App which is currently only available in Windhoek is officially available for download on Google Play Store and Apple App Store.
According to Ausiku, the birth of this cab service was born from a place of concern and care for his fellow Namibian people, as well as for the future of the country.
“With so many people dying on our roads, this greatly affects the growth of our country and economy. But even more so, it affects and greatly impacts the lives of so many people who lose a loved one. The LEFA Cab App is solely brought to life as contribution to curbing this unfortunate reality,” Ausiku added.
Speaking at the launch, NBL Managing Director, Wessie van der Westhuizen emphasized on how LEFA speaks directly to NBL’s ‘Stay Cool, Enjoy Responsibility’ campaign.
“I believe the burst of LEFA onto the transportation scene brings with it incredible opportunities and efficiencies. NBL is proud to be associated with this venture and we extend our heartfelt congratulations on the launch of LEFA and a very successful partnership! We look forward to the positive difference LEFA will make in the lives of residents of the Windhoek city and beyond, and we welcome any constructive feedback to enable LEFA to become the trusted and successful brand it is destined to be,” Van der Westhuizen said.
Caption: NBL Managing Director, Wessie van der Westhuizen (left) listening to LEFA founder, Melkisedek Shivute Ausiku as he explains how the LEFA Cap App service works.