Windhoek rides for Earth Hour
David Bishop, Marketing and Promotions Manager at RadioWave spoke to the Economist and said, “It is simply a fun, easy ride for people looking to do something different to mark Earth Hour and to get the chance to experience the joy of riding through the streets of Windhoek at night.”
Cyclists will meet in Independence Avenue in the lower parking area opposite Kalahari Sands Hotel. The route runs south to Jan Jonker Avenue, east to Robert Mugabe Avenue, north to John Meinert Street and then returns via Mandume Ndemufayo Avenue to the starting point.
Added Bishop, “Anyone is welcome to join the ride as the route is easy enough for even the most casual of riders. People of all ages are also welcome. The only requirement is that a helmet be worn and the bicycle have lights on it.”
“There is no express purpose behind the event other than to mark Earth Hour and to have fun. Participants are encouraged to dress in crazy outfits and deck their bicycles out in as many lights and decorations as possible. Fifty cyclists participated last year and we are hoping for the same number this year,” said Bishop. Earth Hour is an annual event held towards the end of March across the world. Earth Hour is celebrated at 20h30 in participating cities. The first Earth Hour was held in Sydney, Australia in 2007.