Guest Contributor | Apr 21, 2017 | 0
Etosha Fishing reels in quality accolades
“With the right team one can achieve great things,” MD of Etosha Fishing Pieter Greeff said at the event held in Windhoek, last week. He praised his staff for their commitment and hard work in making Etosha Fishing a top Quality Company.
Etosha Fishing broke ground in recent years with the introduction of Namibia’s first canned horse mackerel product range called “EFUTA Maasbanker”, the first Namibian canned product to receive the NSI Standard Mark of Conformity product endorsement. It also carries Halaal Certification and is a proudly Namibian product displaying the Team Namibia logo.
It was successfully introduced to the Namibian retail market, now available on the shelves of all major retailers, and continue to achieve huge success as an export product to other southern African markets.
EFUTA Maasbanker was first canned in 2013 in response to repeated calls by the Ministry of Fisheries and Marine Resources for employment creation and value addition in this sector, which is directly in line with the Government’s Vision 2030 and NDP4 policy framework.
Moreover, the venture allowed for a more sustainable business operation with longer term employment for more Namibians. It also materialised Etosha Fishing’s vision of putting the country’s most valuable fish resource in a can, offering the nation an affordable, nutritious meal from the sea.
The NSI National Quality Awards is aimed at recognizing industries, enterprises and individuals who perform excellent on quality. The awards seek to motivate producers to put quality as the central focus of all their productions and to put quality at the forefront of their marketing agenda.
According to the NSI, the Quality Company of the Year Award is bestowed on registered companies which best reflect full commitment to applicable local and international high quality production practices and standards / norms.
The Namibian Exporter of the Year Award relates to a company or organisation that has made significant progress in commencing or expanding exports to new or wider markets by introducing quality in their company.